Design methods

IDEO’s Venn diagram is one of the founding pillars of design as we know it, and it’s had a huge influence on my career. But it needs to be reconsidered.

Imagery from HUMAN by Yann Arthus-Bertrand

Over five months in 2017 we coached over 40 staff from the Museum of Applied Arts & Sciences (MAAS) in human-centred design methods using a ‘design sprint’ process. The goal of each sprint was to generate and test ideas to improve the visitor experience in the museum.

We help organisations to do research. We uncover new insight into their customers’ experiences, and into the way their organisation works. Ultimately, ensuring your research and insight lands in a way that makes the work successful and useable, comes down to how it is received by those who’ll use...

This post will not give you methods and approaches to walk away with and apply to your work. Instead, it is a story about my experience at the Ethnographic Praxis in Industry Conference (EPIC) 2016 and how it confronted how I see my role as a designer, and continues to challenge me to be the best...

Earlier this month I co-presented at the Museum Computer Network conference in New Orleans. My co-presenters were Ariana French from the Museum of Natural History in New York, and Dana Mitroff Silvers from San Francisco-based consultancy Designing Insights.

Within Meld we talk a lot about the value of clients and their colleagues seeing themselves in the change. Yes, what we design has to be a reflection of the people it is designed for, their needs and desires, but the change needed to deliver that needs more than the promise of a good customer...